About

Founded by Greg Isenberg and "The Boring Marketer" (James), BoringMarketing.com focuses on building sustainable and scalable organic growth engines.

Specializing in "SEO 2.0," an AI-assisted approach, BoringMarketing.com delivers impactful, long-term results by simplifying digital marketing strategies for sustainable growth.

The Challenge

Boring Marketing was anything but boring when it came to client demand.

As business surged, they faced several key challenges:

  • Insufficient staff to handle increasing workload
  • Struggling to scale hiring quickly and cost-effectively
  • Lack of familiarity with international compliance and payroll management
  • Need for robust systems to manage a growing, distributed team

The InCommon Solution

Strategic Global Team Architecture:

We crafted a tailored international expansion plan, providing expert guidance throughout the process to align the global team structure with Boring Marketing's business objectives.

Precision-Focused Talent Acquisition:

Our targeted recruitment strategy leveraged deep market insights to identify and attract top-tier professionals.

Comprehensive Candidate Evaluation:

Our rigorous vetting process assessed not just skills and experience, but also cultural fit and long-term potential.

Cutting-Edge Operational Infrastructure:

We implemented advanced tools and streamlined processes for effective global team management, equipping new hires with everything needed to contribute from day one.

Roles Hired

  • SEO Team Lead
  • SEO Specialist
  • Link Building Specialist
  • Content Strategist
  • Content Writer
  • UI/UX Designer
  • PPC Specialist
  • Sales Development Rep.

"The InCommon team has consistently sourced, vetted, and hired top-quality candidates for my business and has made the entire process hassle-free for me as an entrepreneur. They spend time on our relationship which I value, and they only employ the most trustworthy and value-driven individuals. I have saved 50% on payroll costs and built a 30-person team in less than 6 months."

James Dickerson
James Dickerson

Co-founder